24 Aug Photo Experiment: Copying the Advertisers that Get Copied
In looking at advertising campaigns, I’ve noticed that a lot of them copy each other.Â The Apple iPodÂ silhouetteÂ campaign is probably one of the most copied right now. Here’s a sample of their rad ad:
Since then, I’ve noticed lots of ads and signs copying the silhouetteÂ ads. Not to beÂ left out,Â I decided to do my own copy with photography. So, here’s my take on copying the ad that gets copied.
I think I like the one in the middle the best with the white space and color. That one’s inspiration isÂ actually a cross between the iPodÂ ad and an airline ad from the 60’s (can’t remember the name, but it had a row of colorblockedÂ flight attendants–really awesome). I might go with that approach for future pics. More to come in the future. I think I want to try the Kindle ads next–I’ve seen a few now whereÂ campaigns are using the diorama/ stop motion approach.